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UTV Plans Two New Kids Channels

by on June 29, 2005

UTV Software Communications, operator of the Indian kids’ network Hungama TV, has applied to the country’s Information & Broadcasting Ministry to launch two new kids’ channels, World Screen reports.

With the two new channels, along with the currently operating Hungama TV channel, UTV aims to offer a three-channel bouquet with networks focused on preschoolers, kids ages 4 – 9, and the 10 – 14 demographic. If approved, the new channels will feature acquired animated content as well as locally produced animation and live action shows. UTV also plans to produce their own content for the new channels.

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