Legendary Pictures has partnered with Mattel to produce a movie based on the toymaker’s Hot Wheels line of toy cars that is expected to be marketed toward the young male demographic – possibly the same demographic who have been attracted to the wildly popular “Fast and Furious” film franchise. Although no plot or cast have […]
Start Your Engines Bikini Bottom Fans! Nickelodeon Debuts SpongeBob SquarePants Hot Wheels® Collection NEW YORK – Nickelodeon has launched a brand-new SpongeBob SquarePants Hot Wheels® collection featuring six die-cast vehicles inspired by SpongeBob and his Bikini Bottom friends. Each 1:64 scale vehicle features either SpongeBob, Patrick, Mr. Krabs, Plankton or Squidward graphics, specially designed in their likeness. Retailing for […]
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