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PR: Robert Swartz Named Vice President of Original Series for Cartoon Network

by on March 7, 2008

Current Series Department Relocates from Atlanta to Burbank Studios

Sci-Fi Channel executive Robert Swartz has been named vice president of original series for Cartoon Network, it was announced today by Robert Sorcher, chief content officer for the network. Swartz’s hiring marks the consolidation of the network’s development and current series departments under one roof at Cartoon Network Studios in Burbank. Swartz will start on Monday, March 17, and be based at the studio in Burbank, reporting directly to Sorcher.

Along with leading development and current teams, Swartz will oversee development of all of Cartoon Network’s animated, live-action and alternative series. He will be responsible for identifying new creative talent to develop for Cartoon Network and Cartoon Network Studios.

“Rob brings a fresh perspective to the Kids arena and knows development across all formats,” said Sorcher. “Having our entire development and current teams on the West Coast will allow us to extend our relationships with the creative community and rapidly expand our slate of series and productions.”

“This is an exciting time at Cartoon Network and I am thrilled to be coming on board,” said Swartz. “I am looking forward to working with Rob and the great content team already in place.”

Swartz was vice president of alternative programming for the Sci-Fi Channel, where he was responsible for the development and production of reality, game/competition, late night and other alternative programming. He also developed and launched Destination Truth, the network’s highly rated new reality series and was responsible for overseeing the very successful Ghost Hunter franchise. Swartz worked on content development for Sci-Fi’s broadband video network Pulse and has held prior positions at NBC Entertainment and Walt Disney/Touchstone Television.

About Cartoon Network
Cartoon Network (CartoonNetwork.com), currently seen in more than 91 million U.S. homes and 160 countries around the world, is Turner Broadcasting System, Inc.’s ad-supported cable service offering the best in original, acquired and classic animated entertainment for kids and families. Overnight from 11 p.m. to 6 a.m. Monday through Saturday and 10 p.m. to 6 a.m. Sunday (ET, PT), Cartoon Network shares its channel space with Adult Swim, a late-night destination showcasing original and acquired animation for young adults 18-34.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

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