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Nintendo Bows To Pressure, Will Sell NES And SNES Classic Indefinitely

by on September 12, 2017

Got your sleeping bag purchased for your camp-out in front of Target when the SNES Classic comes out later this month? Perhaps there’s no need for that anymore…has Nintendo finally seen the light?

We’re relieved to report Nintendo sent out a press release this morning announcing a reversal of its plans to limit stock of the SNES Classic to this holiday season. Now due to “incredible demand,” additional units of the hotly anticipated device will be shipped “into 2018.” Not only that, Nintendo is reprinting the NES Classic, which it abruptly cancelled last winter after it barely made an appearance on store shelves.

Nintendo’s previously announced plans to severely limit the availability of the SNES Classic was regarded as one of the most baffling and illogical decisions any company has made this year. Incredibly high demand caused preorders to sell out in seconds and crash the websites of major online retailers. The situation would have been ugly on launch day — we were anticipating news of fist fights and stolen products.

It was only yesterday that Reggie Fils-Aime was on the press circuit, pleading with fans not to succumb to scalpers, as if they had a choice. “I would strongly urge you not to over-bid on an SNES Classic on any of the auction sites,” Fils-Aime said. “You shouldn’t [have to] pay more than $79.99.”

Reggie said the reason the Classic machines had small print runs was based on the tepid sales of similar retro recreations from rival companies. The difference here is that the NES and SNES Classic are top-quality machines made under Nintendo’s strict control, while the mini Genesis and Atari happen to be cheap subcontracted pieces of plastic boasting poor emulation and (until recently) no HDMI connection. They are sold in drugstores to an ultra-casual market as cheap gifts. Sega and Atari do not cater to the collector’s market quite as often as Nintendo does.

It’s unknown at what point Nintendo actually realized how big the demand for the NES and SNES Classic was, but a firestorm of negative press and unhappy customers numbering in the millions could have done the trick. Nintendo’s press release is reproduced below.

REDMOND, Wash.—(BUSINESS WIRE)—Due to incredible demand for the upcoming Super Nintendo Entertainment System: Super NES Classic Edition system, Nintendo plans to ship the retro-inspired product into 2018. Originally, shipments were announced to cease at the end of this calendar year.

In addition, more units of Super NES Classic Edition will ship on its Sept. 29 launch day in the U.S. than were shipped of NES Classic Edition all last year, with subsequent shipments arriving in stores regularly. Fans have shown their unbridled enthusiasm for these Classic Edition systems, so Nintendo is working to put many more of them on store shelves.

The Super NES Classic Edition system features 21 legendary Super NES games such as Super Mario World, The Legend of Zelda: A Link to the Past and Super Metroid. Launching on Sept. 29 at a suggested retail price of only $79.99, Super NES Classic Edition plugs directly into the TV using the provided HDMI cable, and comes with two wired controllers.

Next summer, Nintendo will also bring back the Nintendo Entertainment System: NES Classic Edition system with new shipments. More information about the timing of the return of NES Classic Edition will be announced in the future.

NES Classic Edition features 30 classic NES games such as the original Super Mario Bros., The Legend of Zelda and Donkey Kong.

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