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Nick Franchises Strong in Recession; Hints at Blu-ray and "Avatar" Complete Set

by on June 9, 2009

Home Media Magazine has taken a look at how Nickelodeon’s strong franchises, such as SpongeBob SquarePants and Dora the Explorer, have helped it weather the current economic downturn, with DVDs like SpongeBob vs. the Big One and Dora and the Three Little Pigs performing strongly in the market. The article notes new franchises and old favorites coming to DVD soon, including The Backyardigans, Ni Hao, Kai-lan, and Olivia. The article also states that Nancy Rachman, VP of home entertainment for Nickelodeon’s kids and family group, “hinted at the possibility of an Avatar complete collection boxed set, possibly this year” to tie in with the live-action adaptation scheduled to hit movie screens in 2010, and that “Nickelodeon is working with Paramount to decide if any Nickelodeon titles will make sense for Blu-ray Disc.”

Read Toon Zone News’ review of SpongeBob vs. the Big One DVD.

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