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"Wall Street Journal" on Making $55K by Giving Away "Sita Sings the Blues"
By Ed Liu
11-24-2009, 5:14 PM
The Wall Street Journal's Digits weblog has taken note of how Nina Paley's Sita Sings the Blues has made its creator $55,000 so far despite the fact that she is giving away the movie for free. Her position is that the movie itself should be free, while "containers" for content (such as DVDs) should be paid for, and her distribution of the movie through avenues like YouTube serves as its own promotion and advertising.