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Marvel Names Kids HQ and Mad Engine as Key Licensors

by on January 26, 2005

Marvel Enterprises has awarded Kids Headquarters the rights to produce and market all kids and adult apparel featuring certain Marvel franchise characters, the company said today. It has also awarded Mad Engine the right to produce and market T-shirts and related knit tops based on Marvel characters.

The deal is part of Marvel’s continuing drive to consolidate franchise licenses with certain key manufacturers.

[Source: Business Wire]

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