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  1. #251
    MegaJ's Avatar
    MegaJ is offline Like a spring breeze.
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    KCA's audience was down; 6.2 million viewers, lowest since 2007.

    However, How To Rock held on and got 4.376 million viewers! It's down from Victorious from 2011, though but I didn't think the show would get that many. And don't the morning repeats do well?

    Also looking at the Nick and More twitter, Disney's premieres were kinda soft. The honeymoon's over?
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    Get the message CN?

  2. #252
    Kool345's Avatar
    Kool345 is online now Starting at 8/7c on ABC
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    Not necessarily. Cartoon Network was driven to new April Monday records thanks to its big hits Adventure Time, Regular Show, and MAD. Cartoon Network almost beat Nickelodeon in kids 2-11 on Monday, April 2nd, and Cartoon Network beat Nick in kids 6-11/tweens 9-14, and was very close to beating even Disney Channel in kids 6-11 and 9-14. Here's the numbers below:

    Monday, April 2nd:

    KIDS 2-11

    Disney Channel - 840,000
    Nickeodeon - 732,000
    Cartoon Network - 666,000

    KIDS 6-11

    Disney Channel - 486,000
    Cartoon Network - 446,000
    Nickelodeon - 356,000

    TWEENS 9-14

    Disney Channel - 362,000
    Cartoon Network - 356,000
    Nickelodeon - 241,000
    MONDAY: Dancing with the Stars | Castle
    TUESDAY: Agents of SHIELD | The Goldbergs | Trophy Wife | Mind Games
    WEDNESDAY: The Middle | Suburgatory | Modern Family | Mixology | Nashville
    THURSDAY: Once Upon a Time in Wonderland | Grey's Anatomy | Scandal
    FRIDAY: Last Man Standing | The Neighbors | Shark Tank | 20/20
    SUNDAY: Once Upon a Time | Resurrection | Revenge

  3. #253
    Stimpy!'s Avatar
    Stimpy! is offline Big Dog FTW
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    Quote Originally Posted by MegaJ View Post
    KCA's audience was down; 6.2 million viewers, lowest since 2007.

    However, How To Rock held on and got 4.376 million viewers! It's down from Victorious from 2011, though but I didn't think the show would get that many. And don't the morning repeats do well?

    Also looking at the Nick and More twitter, Disney's premieres were kinda soft. The honeymoon's over?
    Yeah, the last saturday morning's ratings are probably the best of this year knowing that there were 5 premieres (one of them SpongeBob) vs. Disney's reruns and CN action premieres.

    About the Disney's ratings -- I don't really know. Maybe it was one-time thing but maybe the ratings will keep dropping.

    Really surprised at CN ratings, It seems that Gumball and Adventure Time are really strong. I even more surprised that CN almost beat Disney with the 6-11 and 9-14 demos.

    Also, some good ratings notes:

    Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, April 1, 2012, 6am-11pm, ranked by K2-11:
    DISNEY CHANNEL: K2-11 1024; K6-11 687; TWEENS 9-14 555
    NICKELODEON: K2-11 940; K6-11 614; TWEENS 9-14 473
    CARTOON NETWORK: K2-11 551; K6-11 400; TWEENS 9-14 251
    NICKTOONS: K2-11 231; K6-11 153; TWEENS 9-14 107
    DISNEY XD: K2-11 185; K6-11 142; TWEENS 9-14 129


    Because of a FOP marathon, last sunday Nicktoons beated DXD with K2-11 & K6-11.

    And last week Nick was the number one K2-11 network (of course, most probably due to the KCAs).

    Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 3/26-4/1/12 :
    Total Day (000)
    NICK° : 872
    DSNY* : 825
    CARTOON: 503
    NICK JR°°: 432
    ADSM**: 185
    DXD: 171
    NAN** : 170
    NICKTOONS: 115
    SPROUT***: 91
    TEENNICK: 55



    Superjail lover.

  4. #254
    Tommy Lawson is offline Moderator
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    Quote Originally Posted by MegaJ View Post
    Also looking at the Nick and More twitter, Disney's premieres were kinda soft. The honeymoon's over?
    I feel last weekend was one of those anomaly weekends because of the Kids Choice Awards . Nickelodeon can't put on that type of event every week, and thus, this week's ratings are skewed from a normal weekend. Cartoon Network's Monday programming will be part of the next cable week, the one that runs from Monday, April 2 to Sunday, April 8. However, I noticed from Bryan's tweets about Disney Channel:

    Quote Originally Posted by Nick and More!
    Disney's premieres aren't looking so hot. Jessie scored a series low 2.294M viewers last Friday. Sun's Shake It Up was also low with 2.514M.

    Friday's new A.N.T. Farm scored 2.464M viewers and new Phineas and Ferb had 2.641M. What's happened?
    All of them are about the total viewer ratings. The following sentence I have emphasized for a reason, because it should be remembered, and remembered well:

    Total viewer ratings are NOT the same as demographic ratings.

    It is entirely possible to have a low total viewer rating, yet have a high demographic rating. The Top 10 ratings lists Cynopsis Kids releases in Kids 2-11, Kids 6-11, and Tweens 9-14, and the Saturday morning Kids 6-11 ratings are far more important than the total viewer numbers. For the next Top 10 lists, of course, the KCA would be at the top of those lists, then we'll see how Nick's other programming did, How to Rock, etc against Disney Channel.

  5. #255
    Bryan is offline Administrator
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    I’m very well aware that the demos matter. They matter the most. HOWEVER, both Disney and Nickelodeon have used the total viewer numbers in press releases before – because they are very press-friendly.

    Also, while not always the case – were goes the total viewers, so goes the demos. So if the total viewer number was down, the demos are very likely going to be down too. It’s not just the 12+ or 18+ crowd that’s going to stop watching and thusly make the kids demos remain the exact same.

    Plus, total viewer numbers are what we have the most access too. These total viewer numbers for Jessie, Shake It Up and A.N.T. Farm aren’t much different that what Supah Ninjas was getting on Nick last year. They’re low. Low for Disney. Yes, last week may have very well been an outlier (KCAs, Hunger Games, etc.) but that doesn’t negate the fact that they were in fact down.

    Jessie, for example, has been up and down since January. Take a look at the (yes total viewer) numbers since January:
    January 6 (after Wizards finale) - 7.317 million
    January 20 - 3.334 million
    January 27 - 3.427 million
    February 10 - 2.924 million
    February 24 - 3.111 million
    March 9 - 3.230 million
    March 30 - 2.294 million

    It’s a big, and noticeable, drop.

    Also, the fact still is – Disney Channel has been down year-over-year. They’ve just not been down as much as Nick has. Nick is in far worse shape overall, but Disney doesn’t really have much to boast about, except beating Nick – while still being down themselves.

    Cartoon Network (and maybe Disney XD) are the only networks that have gains and something to really boast about.

  6. #256
    tommy21 is offline Member
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    Hopefully the poor ratings is a wake up call of Viacom. The channel has been needing more diversity for years in my opinion. Plus, all of the young children shows should be on nick jr. and maybe they can use that extra space to allow that diversity in their programming.

  7. #257
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    Kool345 is online now Starting at 8/7c on ABC
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    Wednesday, April 6, 2011 to Wednesday, April 4, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 393,000 to 595,000 +51%
    Disney Channel - 933,000 to 827,000 -11%
    Cartoon Network - 984,000 to 770,000 -22%

    KIDS 6-11

    Cartoon Network - 246,000 to 392,000 +59%
    Disney Channel - 465,000 to 528,000 +14%
    Nickelodeon - 396,000 to 365,000 -8%

    TWEENS 9-14

    Cartoon Network - 186,000 to 287,000 +54%
    Disney Channel - 358,000 to 357,000 FLAT
    Nickelodeon - 289,000 to 253,000 -13%

    Cartoon Network beat Nickelodeon in kids 6-11 and tweens 9-14 on Wednesday. Nickelodeon didn't decrease as much as they usually decrease, but Nick still needs to realize they have a problem on their hands.
    MONDAY: Dancing with the Stars | Castle
    TUESDAY: Agents of SHIELD | The Goldbergs | Trophy Wife | Mind Games
    WEDNESDAY: The Middle | Suburgatory | Modern Family | Mixology | Nashville
    THURSDAY: Once Upon a Time in Wonderland | Grey's Anatomy | Scandal
    FRIDAY: Last Man Standing | The Neighbors | Shark Tank | 20/20
    SUNDAY: Once Upon a Time | Resurrection | Revenge

  8. #258
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    You know, even though Nickelodeon is falling much harder, Disney Channel appears to be slipping as well. I wonder what's up.

  9. #259
    Kool345's Avatar
    Kool345 is online now Starting at 8/7c on ABC
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    Thursday, April 7, 2011 to Thursday, April 5, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 393,000 to 625,000 +59%
    Disney Channel - 933,000 to 1,068,000 +15%
    Nickelodeon - 1,055,000 to 733,000 -31%

    KIDS 6-11

    Cartoon Network - 246,000 to 415,000 +69%
    Disney Channel - 465,000 to 646,000 +39%
    Nickelodeon - 400,000 to 346,000 -14%

    TWEENS 9-14

    Cartoon Network - 186,000 to 299,000 +61%
    Disney Channel - 358,000 to 514,000 +44%
    Nickelodeon - 284,000 to 252,000 -11%

    Friday, April 8, 2011 to Friday, April 6, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 426,000 to 788,000 +85%
    Disney Channel - 890,000 to 1,295,000 +46%
    Nickelodeon - 1,149,000 to 909,000 -21%

    KIDS 6-11

    Cartoon Network - 257,000 to 565,000 +120%
    Disney Channel - 502,000 to 746,000 +49%
    Nickelodeon - 530,000 to 510,000 -4%

    TWEENS 9-14

    Cartoon Network - 210,000 to 415,000 +98%
    Disney Channel - 364,000 to 614,000 +69%
    Nickelodeon - 377,000 to 351,000 -7%


    On both Thursday and Friday Cartoon Network beat Nickelodeon in kids 6-11 and tweens 9-14. Cartoon Network also on Thursday almost beat Nickelodeon in kids 2-11.

    Saturday, April 9, 2011 to Saturday, April 7, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 484,000 to 593,000 +23%
    Disney Channel - 1,160,000 to 1,127,000 -3%
    Nickelodeon - 1,558,000 to 992,000 -36%

    KIDS 6-11

    Cartoon Network - 311,000 to 427,000 +37%
    Disney Channel - 766,000 to 727,000 -5%
    Nickelodeon - 1,024,000 to 704,000 -31%

    TWEENS 9-14

    Cartoon Network - 252,000 to 342,000 +36%
    Disney Channel - 587,000 to 514,000 -12%
    Nickelodeon - 759,000 to 587,000 -23%

    Sunday, April 10, 2011 to Sunday, April 8, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 474,000 to 420,000 -11%
    Disney Channel - 1,201,000 to 977,000 -19%
    Nickelodeon - 1,289,000 to 729,000 -44%

    KIDS 6-11

    Cartoon Network - 319,000 to 331,000 +4%
    Disney Channel - 832,000 to 706,000 -15%
    Nickelodeon - 808,000 to 507,000 -37%

    TWEENS 9-14

    Cartoon Network - 238,000 to 270,000 +14%
    Disney Channel - 672,000 to 571,000 -15%
    Nickelodeon - 621,000 to 372,000 -40%


    Monday, April 11, 2011 to Monday, April 9, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 409,000 to 699,000 +71%
    Disney Channel - 829,000 to 922,000 +11%
    Nickelodeon - 1,178,000 to 768,000 -35%

    KIDS 6-11

    Cartoon Network - 236,000 to 508,000 +115%
    Disney Channel - 473,000 to 535,000 +13%
    Nickelodeon - 525,000 to 421,000 -20%

    TWEENS 9-14

    Cartoon Network - 195,000 to 376,000 +93%
    Disney Channel - 373,000 to 465,000 +25%
    Nickelodeon - 391,000 to 295,000 -25%

    Monday, April 9th Breakdown:

    KIDS 2-11

    Disney Channel - 922,000
    Nickelodeon - 768,000
    Cartoon Network - 699,000

    KIDS 6-11

    Disney Channel - 535,000
    Cartoon Network - 508,000
    Nickelodeon - 421,000

    TWEENS 9-14

    Disney Channel - 465,000
    Cartoon Network - 376,000
    Nickelodeon - 295,000

    Cartoon Network was close to beating Nick in kids 2-11 on Monday and beat Nick in kids 6-11 and tweens 9-14. Cartoon Network was also close to beating Disney Channel in kids 6-11 on Monday.

    Wednesday, April 13, 2011 to Wednesday, April 11, 2012 Comparison:

    KIDS 2-11

    Cartoon Network - 410,000 to 668,000 +63%
    Disney Channel - 881,000 to 920,000 +4%
    Nickelodeon - 1,090,000 to 699,000 -36%

    KIDS 6-11

    Cartoon Network - 235,000 to 442,000 +88%
    Disney Channel - 484,000 to 516,000 +7%
    Nickelodeon - 428,000 to 336,000 -22%

    TWEENS 9-14

    Cartoon Network - 181,000 to 334,000 +85%
    Disney Channel - 385,000 to 364,000 -6%
    Nickelodeon - 313,000 to 242,000 -23%

    Wednesday, April 11th Breakdown:

    KIDS 2-11

    Disney Channel - 920,000
    Nickelodeon - 699,000
    Cartoon Network - 668,000

    KIDS 6-11

    Disney Channel - 516,000
    Cartoon Network - 442,000
    Nickelodeon - 336,000

    TWEENS 9-14

    Disney Channel - 364,000
    Cartoon Network - 334,000
    Nickelodeon - 242,000

    Cartoon Network beat Nickelodeon once again in kids 6-11 and tweens 9-14. Cartoon Network also almost beat Nickelodeon in kids 2-11 and almost beat Disney Channel in tweens 9-14.
    MONDAY: Dancing with the Stars | Castle
    TUESDAY: Agents of SHIELD | The Goldbergs | Trophy Wife | Mind Games
    WEDNESDAY: The Middle | Suburgatory | Modern Family | Mixology | Nashville
    THURSDAY: Once Upon a Time in Wonderland | Grey's Anatomy | Scandal
    FRIDAY: Last Man Standing | The Neighbors | Shark Tank | 20/20
    SUNDAY: Once Upon a Time | Resurrection | Revenge

  10. #260
    MegaJ's Avatar
    MegaJ is offline Like a spring breeze.
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    Looks like Cartoon Network is soaking up Disney and Nick's viewing loses. I supposed it had to happen eventually.
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    YOUR CHANNEL IS WACK AND WILL NEVER BEAT NICK OR DISNEY
    Get the message CN?

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