James Harvey
09-06-2001, 11:48 AM
<b>DC Comics</b> will attempt to make their comics stick out on the shelves this December in an attempt to let the readers know that their comics will be completely accessible this month.
According to DC Executive editor Mike Carlin, the idea to do a unified cover treatment for the mainline DCU books in December began with DC's Editorial Art Director, Mark Chiarello, who the inspiration for the look came from Will Eisner's classic splash pages from The Spirit. <a href="http://www.comicon.com/newsarama">Comic Newsarama</a> was able to get in touch with Mike Carlin about this upcoming event which should help boost sales.
<a href="http://www.comicon.com/gallery/categories/DC_Comics/media/DTCCv765.jpg"><img src="http://www.comicon.com/gallery/categories/DC_Comics/media/DTCCv765.jpg" HEIGHT=200 WIDTH=150 BORDER=0 ALIGN="right" ALT="Image Courtesy of Newsarama"></a>
"Our 'Faces of the DCU' cover event a few years ago was so well received that we all thought it was a good time to come up with another fun cover treatment," Chiarello said. "I was commenting to Mike Carlin that several of our character logos were incredibly iconic and recognizable. You can compare the Superman logo with the great trademarks of our time, Coca-Cola, TIME magazine, etc. I figured the only thing more recognizable than the character's logos were the characters themselves. Superman, Batman and Wonder Woman are more than comic book characters, they're immediately recognizable icons.
"I thought it might be cool to have a whole month's worth of covers in which the character was drawn in the area usually reserved for the logo. Not only would it be cool for a little kid to point at a comic book and see Batman up top where the logo usually is, but I love the thought of walking into a comic shop and seeing all of our characters prominently displayed amongst every other company's 'sea of logos'. Since we couldn't have just the hero up top and keep the rest of the cover blank, we looked to the work of comics master Will Eisner for inspiration. By placing the hero in an Eisner-like 'splash' page, we could dramatically integrate the character's name into the rest of the picture."
Check out the full article <a href="http://www.comicon.com/ubb/Forum13/HTML/000299.html">Here</a>.
According to DC Executive editor Mike Carlin, the idea to do a unified cover treatment for the mainline DCU books in December began with DC's Editorial Art Director, Mark Chiarello, who the inspiration for the look came from Will Eisner's classic splash pages from The Spirit. <a href="http://www.comicon.com/newsarama">Comic Newsarama</a> was able to get in touch with Mike Carlin about this upcoming event which should help boost sales.
<a href="http://www.comicon.com/gallery/categories/DC_Comics/media/DTCCv765.jpg"><img src="http://www.comicon.com/gallery/categories/DC_Comics/media/DTCCv765.jpg" HEIGHT=200 WIDTH=150 BORDER=0 ALIGN="right" ALT="Image Courtesy of Newsarama"></a>
"Our 'Faces of the DCU' cover event a few years ago was so well received that we all thought it was a good time to come up with another fun cover treatment," Chiarello said. "I was commenting to Mike Carlin that several of our character logos were incredibly iconic and recognizable. You can compare the Superman logo with the great trademarks of our time, Coca-Cola, TIME magazine, etc. I figured the only thing more recognizable than the character's logos were the characters themselves. Superman, Batman and Wonder Woman are more than comic book characters, they're immediately recognizable icons.
"I thought it might be cool to have a whole month's worth of covers in which the character was drawn in the area usually reserved for the logo. Not only would it be cool for a little kid to point at a comic book and see Batman up top where the logo usually is, but I love the thought of walking into a comic shop and seeing all of our characters prominently displayed amongst every other company's 'sea of logos'. Since we couldn't have just the hero up top and keep the rest of the cover blank, we looked to the work of comics master Will Eisner for inspiration. By placing the hero in an Eisner-like 'splash' page, we could dramatically integrate the character's name into the rest of the picture."
Check out the full article <a href="http://www.comicon.com/ubb/Forum13/HTML/000299.html">Here</a>.