View Full Version : What Can Boomerang Do to Attract Cable Companies?
Mr. Manager
12-01-2005, 05:57 PM
Most people don't get Boomerang. What can Boomerang do to attract cable companies? I suggest a four day Boomerang on Adult Swim stint or a one month Boomerang on Sunday CN prime time stint. If they had a four day Boomerang on AS stint I wold suggest this:
[all 12:00 eastern]
Monday- Toonheads
Tuesday- Looney Tunes
Wednsday- Popeye or Superman:TAS or Batman:TAS
Thursday- 2 Stupid Dogs or Underdog
For a Sunday one month stint I would suggest the same as above.
Daffy Dork
12-01-2005, 09:06 PM
They tried classics on [AS] and it didn't work.
It's 2 completely different audiences.
JCorey3rd
12-01-2005, 10:03 PM
Boomerang is owned by Time Warner - which happens to run a cable company. It's all politics as to why you get or don't get Boomerang on your expanded cable offerings.
livingfruitvirus
12-02-2005, 01:39 AM
Cable companies don't think classic cartoons can draw an audience anymore.
Teknomancer
12-02-2005, 04:13 AM
I don't get Boomerang here in India :( So I subscribe to Cartoon Network and I'm having a sinking feeling about CN going more and more towards Anime (which I absolutely hate) and the newer stuff... Scooby Doo Movies is the only "classic" cartoon played frequently :(
... I would love to see Boomerang all day. I really miss Top Cat :(
Mr. Manager
12-02-2005, 07:42 AM
They tried classics on [AS] and it didn't work.
It's 2 completely different audiences. It would not matter if they were on in the 5 am hour. Not many people watch the 5 am hour.
Mr. Manager
12-02-2005, 07:42 AM
Boomerang is owned by Time Warner - which happens to run a cable company. It's all politics as to why you get or don't get Boomerang on your expanded cable offerings. I have Time Warner Digital Cable.
JCorey3rd
12-02-2005, 05:46 PM
I have Time Warner Digital Cable.
Well call them up and ask for it.
As of June, 88 million homes had Cartoon Network. Only 16 million had Boomerang. What are the odds that Turner is going to keep that station going if it doesn't even get half the homes of CN? Drastic changes are probably ahead for the channel.
JCorey3rd
12-02-2005, 05:47 PM
It would not matter if they were on in the 5 am hour. Not many people watch the 5 am hour.
That's why we learn to set the VCR or TV or DVD recorder.
Natey
12-02-2005, 06:13 PM
Well call them up and ask for it.
As of June, 88 million homes had Cartoon Network. Only 16 million had Boomerang. What are the odds that Turner is going to keep that station going if it doesn't even get half the homes of CN? Drastic changes are probably ahead for the channel.
Holy crap!!! 16 MILLION! i never though that it would have that many subscribers, Very good subject Ghost. I really have no clue. It might just take time. Was CN on cable 1995? i dont know i was only 3.
k-unit101
12-02-2005, 06:54 PM
Most people don't get Boomerang. What can Boomerang do to attract cable companies? I suggest a four day Boomerang on Adult Swim stint or a one month Boomerang on Sunday CN prime time stint. If they had a four day Boomerang on AS stint I wold suggest this:
[all 12:00 eastern]
Monday- Toonheads
Tuesday- Looney Tunes
Wednsday- Popeye or Superman:TAS or Batman:TAS
Thursday- 2 Stupid Dogs or Underdog
For a Sunday one month stint I would suggest the same as above.
Cartoon Network did this in the past and scrapped it when the new CN took over. If you remember, they had a "Boomerang On Cartoon Network" block weekend mornings.
Brettfern
12-02-2005, 07:20 PM
Monday- Toonheads; Tuesday- Looney Tunes; Wednsday- Popeye or Superman:TAS or Batman:TAS; Thursday- 2 Stupid Dogs or Underdog
For a Sunday one month stint I would suggest the same as above.
It sounds good with the exception of ToonHeads.. What about the H-B cartoons?
Mr. Manager
12-03-2005, 09:21 AM
Well call them up and ask for it.
As of June, 88 million homes had Cartoon Network. Only 16 million had Boomerang. What are the odds that Turner is going to keep that station going if it doesn't even get half the homes of CN? Drastic changes are probably ahead for the channel. It's not available. No matter what subscription I get.
Mr Cat Dog
12-03-2005, 09:26 AM
Boomerang must prove that it can attract an audience first of all, and make a profitable business by doing so. I don't believe that Boomerang US has adverts, so that's obviously a good place to start.
As for other advertising, try advertising on CN and AS. If it can't target kids that well, try targetting adults. On New Years Day over here, Boomerang UK held a Tom and Jerry marathon - it was the highest rated slot on digital TV with both adults and kids.
From what I've seen from Boomerang US schedules, it's a sorta good one. But to improve it, it needs shows that adults can really remember watching when they were kids.
Mr. Manager
12-03-2005, 09:33 AM
That's why we learn to set the VCR or TV or DVD recorder. SEMI LONG POST ALERT! I do that with the 5 am hour. Daffy Dork said Toonheads, Bob Clampett, and Popeye didn't work on [AS], but the only ones complaing were teens who aren't even awake at that hour. Kim Manning has even said ratings don't matter at that hour. Also, I only suggested a one-week thing, not a permenant schedule. I love Harvey Birdman and would not want it replaced. Anyways, classics could not have failed at 5 am-6 am. The ratings at that time don't matter. That is why AS has/does put Super Milk Chan, The Big O, Gigantor, ToonHeads, Popeye, Bob Clampett, Case Closed, and Lupin on that hour. I was saying classics couldn't have failed, because they were at an hour in which ratings don't matter. I wasn't saying I don't like the 5 am hour. In fact, it's one of my favorite parts of AS. I was saying it was good for it to be at that hour, because at that time, ratings don't matter.
JCorey3rd
12-03-2005, 09:37 AM
Holy crap!!! 16 MILLION! i never though that it would have that many subscribers, Very good subject Ghost. I really have no clue. It might just take time. Was CN on cable 1995? i dont know i was only 3.
Cartoon networks was launched in Oct. 1, 1992. Boomerang went on the air April 1, 2000. If you want to compare "height charts," By 5 1/2 years old, Cartoon Network had already started airing Dexter's Lab & Johnny Bravo. I think it was on more that 16 million homes by 1998. I doubt that any of the charts in 2000 projected that few number of subscribers at this point especially since it has the "sister station" path instead of having to win over completely unknown viewers.
The things going for Boomerang is that it's a low maintence channel. Turner owns the H-B programming so they're not paying a fortune for the Flintstones. There's no on air personalities to pay or fear that they'll slip over to another network. Plus they're not spending a fortune to create original shows - although with Duck Dodgers, they're becoming the catch can for shows that just can't hack it on CN.
Natey
12-03-2005, 12:39 PM
Cartoon networks was launched in Oct. 1, 1992. Boomerang went on the air April 1, 2000. If you want to compare "height charts," By 5 1/2 years old, Cartoon Network had already started airing Dexter's Lab & Johnny Bravo. I think it was on more that 16 million homes by 1998. I doubt that any of the charts in 2000 projected that few number of subscribers at this point especially since it has the "sister station" path instead of having to win over completely unknown viewers.
The things going for Boomerang is that it's a low maintence channel. Turner owns the H-B programming so they're not paying a fortune for the Flintstones. There's no on air personalities to pay or fear that they'll slip over to another network. Plus they're not spending a fortune to create original shows - although with Duck Dodgers, they're becoming the catch can for shows that just can't hack it on CN.Didnt boomerang get its own channel in 2002.
JCorey3rd
12-03-2005, 02:56 PM
Boomerang, Cartoon Network's exclusive 24-hour, commercial-free television home to Hanna-Barbera, Warner Bros. and other classic cartoons, will celebrate its fifth birthday on Friday, April 1, with a holiday-themed 24-hour “Fool-a-Thon,” showcasing a cast of television’s most foolish and funny cartoon characters. From 6 a.m. on Friday to 6 a.m. on Saturday, an all-star line-up of animation’s “Who’s Who” will help Boomerang blow out its birthday candles with favorite theatrical shorts and television episodes from the Time Warner library of 7,500 classic cartoons. Superstars taking the April Fool’s Day spotlight include Daffy Duck, Wile E. Coyote, Sylvester, Porky Pig, the Hillbilly Bears, Ranger Smith, Ralph Wolf, Elmer Fudd, Foghorn Leghorn and Marvin the Martian.
“This is a birthday celebration that Boomerang fans won’t soon forget,” said Marc Buhaj, vice president of programming and scheduling for Boomerang and Cartoon Network. “No other network can boast such a famous line-up of globally recognized entertainers as these. They truly are the world’s most beloved comedians, and we’re presenting them in some of their best and most-requested episodes. Without any hesitation, I’d say here’s another prime programming reason for Boomerang fans to set their TIVOs or VCRs.”
In addition to the birthday salute on April 1, Boomerang also will launch a brand new programming franchise on March 28 to spotlight its fantastic stable of colorful, talking animals—The Zoo (Monday-Friday, 10-11 a.m.). The weekday 60-minute strip will allow viewers to visit the world’s most amazing zoo, which will feature everything from atomic ants to pink lions, from gorillas in overalls to talking bears. Stars making their way to centerstage each morning will include Squiddly Diddly (octopus), Magilla Gorilla (gorilla), Yogi Bear (brown bear), Peter Potamus (hippopotamus), Snagglepuss (lion), Wally Gator (alligator), Grape Ape (ape), Yakky Doodle (canary), Huckleberry Hound (hound dog), Lippy the Lion (lion), Atom Ant (ant) and Breezly (bruin) & Sneezly (seal). Additional stars slated to make guest appearances include Ricochet Rabbit (bunny), Touché Turtle (tortoise) and Pixie & Dixie (mice).
Boomerang is Turner Broadcasting System, Inc.’s (TBS, Inc.) 24-hour cable/satellite network now seen in more than 15.8 million U.S. homes and offering the best in classic animated entertainment. In partnership with Cartoon Network, the service boasts 75 percent unduplicated programming and is available to cable/satellite operators and their customers in Spanish. Boomerang’s official Web site is located at http://Boomerang.CartoonNetwork.com.
Fan of Sponge
12-03-2005, 08:34 PM
They could advertise Boomerang in magazines especially senior magazines like AARP. The big bulk of cartoons are classic from the early 1970's on past. The generation that has watched it is being to retire or suffering from a mid-life crisis. Boomerang should be a channel to relive memories of yesteryear. Cable Companies usually listen to those who are older because they have the buying power.
Brettfern
12-03-2005, 09:15 PM
It's not available. No matter what subscription I get.
Get DIRECTV or Dish Network. DIRECTV is the bomb!
Mr. Manager
12-03-2005, 09:35 PM
Get DIRECTV or Dish Network. DIRECTV is the bomb! I'll think about it. Thanks, Brettfern!:)
EDIT: Do they have OnDemand?
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