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DreamWorks Animation To Release Films In IMAX

by on March 2, 2011
 
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DreamWorks Animation has reached an agreement with IMAX Corp. to release two of their upcoming films, Puss in Boots and Kung Fu Panda 2, in IMAX theaters.

This pact comes at a time where movie studios are trying to explore different mixes of a strategies to stem declining audiences and a decline in DVD sales.

[Source:WallStreetJournal]

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