Mr Potato Head will transform into Wolverine, Iron Man, and Thor.
PPW TOYS is launching under license from Hasbro and Marvel Entertainment, a line of Mr. Potato Head figures wearing the costumes of the Marvel Super Heroes that will initially be previewed at the upcoming NY Toy Fair in February.
Although several Marvel characters have already received the MR. POTATO HEAD treatment by HASBRO (Spider-Man and Iron Man), the PPW TOYS line of figure, Like other co-licensed Spuds developed from PPW Toys, this Marvel line is being designed with collectors in mind from the start. The Spuds are fully-functioning collectible toys with components to mix and match, or collectors can display them due to their compact size.
The line-up for 2013 includes WOLVERINE, IRON MAN, and THOR and the line will be available at specialty retailers and e-tailers starting summer 2013.
Created in 1952, MR. POTATO HEAD, was the first toy to be featured in a television commercial.
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