"Zevo-3" Premieres in October on Nicktoons

Brandweek reports that Nicktoons will premiere the new series Zevo-3, based on characters developed by Sketchers, on October 11, 2010.

The series will not feature product placement, but Sketchers will run advertisement on the network and is likely run a campaign to promote the show before it premieres.

Sketchers will include a “sizzle reel” DVD in one million shoe boxes starting in August as a preview for the new series.

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