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Sony Incurs Exhibitor Wrath with Early Digital "Meatballs"

by onNovember 12, 2009

The Hollywood Reporter states that four major theater chains are planning to pull Sony Pictures’ Cloudy with a Chance of Meatballs this weekend over Sony’s announcement that the movie will be available digitally starting on December 8, 2009, to select owners of Internet-enabled TV sets and Blu-ray disc players. The digital release ($24.95 for a rental) will come a full month before the slated January 2010 release date, putting it well under the four months most theater owners insist on between a movie’s theatrical and home video releases. The movie is still playing in theaters, pulling in $1.3 million last weekend.

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