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NY Times: Disney to Deploy Animated Icons to Sell Blu-ray (UPDATED w/Schedule Info)

The New York Times is reporting that Disney will be releasing five “Platinum Editions” of their movies in Blu-ray format over the next 2 years as part of a push to accelerate adoption of the new, high-definition video format (free registration required). The five titles named were Pinocchio, Snow White and the Seven Dwarfs, Fantasia, Fantasia 2000, and Beauty and the Beast. They will join Sleeping Beauty, which will be released on Blu-ray in October this year, and Pixar’s first short films collection, Cars, and Ratatouille. The upcoming titles will incorporate the new BD Live technology, which lets viewers interact with others watching the movie at the same time.

In a related story, details are emerging for the upcoming DVD and Blu-ray release of Pixar’s WALL-E, scheduled for release on November 18, 2008.

UPDATED August 29, 2008: Disney has issued a press release announcing the five new Platinum Edition Blu-ray titles and providing the following release schedule:

  • Pinocchio – Spring 2009
  • Snow White and the Seven Dwarfs – Fall 2009
  • Fantasia and Fantasia 2000 – 2010
  • Beauty and the Beast – Fall 2010

The press release also notes that Destino, the unfinished feature-length collaboration between Walt Disney and surrealist artist Salvador Dali, will be released in conjunction with the two Fantasia movies.

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