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PR: "Transformers Animated: Transform & Roll Out" Arrives on DVD June 17

AN ALL-NEW ANIMATED SPECIAL FROM CARTOON NETWORK’S NEW HIT SERIES ARRIVES FOR THE FIRST TIME ON DVD

TRANSFORMERS ANIMATED:
TRANSFORM & ROLL OUT
High-Octane Adventure Featuring Everyone’s Favorite AUTOBOTS Debuts June 17, 2008 and Includes Two Bonus Animated Shorts
HOLLYWOOD, CALI F. – The leg endary “ROBOTS IN DISGUISE” are back and better than ever in an all-new, super-charged adventure when TRANSFORMERS ANIMATED: Transform & Roll Out debuts on DVD June 17, 2008 from Paramount Home Entertainment. The TRANSFORMERS ANIMATED series, which airs on Cartoon Network and was developed jointly by Cartoon Network and Hasbro, Inc., has garnered out-of-this-world ratings, ranking as one of the highest rated programs in its time period on all of television among boys. Featuring the iconic AUTOBOTS and their heroic leader, OPTIMUS PRIME, the story takes place in Detroit in the 22nd century as Earth once again becomes the battleground and the evil DECEPTICONS descend on the planet in search of the powerful ALLSPARK. This new twist on a classic tale has all of the elements that TRANSFORMERS enthusiasts have come to love, making TRANSFORMERS ANIMATED: Transform & Roll Out a must-have for every fan’s DVD collection. Hasbro’s new line of action figures based on the animated series launches globally in June, coinciding with the DVD release, as well as a line of licensed merchandise from more than 85 companies in key categories such as publishing and apparel. In addition to the special, the DVD includes two bonus TRANSFORMERS animated shorts and will be available for the suggested retail price of $16.99 U.S./$19.99 Canada .
Synopsis:
In the 22nd century, Detroit is the hot spot for all manner of techno-geeks, industrialists and all things robotic. It’s where the future is, and where money is being made thanks to the city’s thriving robotics industry. Of course that means Detroit is also the hot-spot for all things criminal, evil and demon-like, which brings us to our story…
Fifty light years earlier, a young ragtag group of AUTOBOTS led by OPTIMUS PRIME are in a remote sector of CYBERTRON cleaning space bridges when they stumble upon the most important artifact in TRANSFORMERS history: the ALLSPARK! The DECEPTICONS who are only scary myths for many AUTOBOTS are in hot pursuit of the ALLSPARK; now this new band of AUTOBOTS must fight for their lives and the future of CYBERTRON. The AUTOBOTS are able to escape the DECEPTICONS and crash land on an unknown planet called Earth. They land in Lake Erie and remain in stasis for 50 years. During an emergency, OPTIMUS PRIME and his young team are awakened from stasis just in time to help the new “organic life forms” (humans). But in order to save the humans and fight off the evil villain they have to convert into their robot forms! In doing so, they save the day and become new celebrities and heroes destined to fight all evil on the planet Earth and beyond! Transformers! More than meets the eye!
DVD:
The TRANSFORMERS ANIMATED: Transform & Roll Out DVD is presented in full screen format with Dolby Digital English Stereo or Spanish Stereo. The DVD includes two TRANSFORMERS animated shorts.
About Paramount Home Entertainment
Paramount Home Entertainment (PHE) is part of Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment. PPC is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. PHE is responsible for the worldwide sales, marketing and distribution of home entertainment products on behalf of various parties including: Paramount Pictures, DreamWorks Studios, Paramount Vantage, Paramount Classics, Nickelodeon, MTV, Comedy Central, CBS, PBS and Hasbro and for providing home entertainment fulfillment services for DreamWorks Animation Home Entertainment.
About Hasbro
Hasbro (NYSE:HAS) is a worldwide leader in children’s and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S. , its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.
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TRANSFORMERS ANIMATED: Transform & Roll Out
Street Date: June 17, 2008
Pricing: $16.99 U.S./$19.99 Canada
Runtime: 68 minutes
U.S. Rating: Not Rated
Canada Rating: G

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