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PR: VIZ Expands Naruto Momentum with New DVD Releases

VIZ MEDIA EXPANDS NARUTOâ„¢ MOMENTUM WITH NEW DVD RELEASES OF NARUTO
THE LOST STORY AND LATEST NARUTO UNCUT BOX SET

Latest Releases Continue To Drive Tremendous Momentum Behind The
Hottest Anime And Manga Property In North America

San Francisco, CA, May 24, 2007 — VIZ Media, LLC (VIZ Media), one of
the entertainment industry’s most innovative and comprehensive
publishing, animation and licensing companies, continues to generate fresh
momentum for its successful NARUTOâ„¢ brand with the latest releases of the
NARUTO Uncut DVD Box Set Vol. 3 and a DVD of NARUTO THE LOST STORY —
MISSION: PROTECT THE WATERFALL VILLAGE!, an action packed, self
contained story that will include an exclusive Bandai NARUTO CCG trading card
and a never-before-seen extended trailer for the upcoming NARUTO movie
which hits 163 theaters nationwide for a special one-night-only showing
on June 6.

NARUTO THE LOST STORY — MISSION: PROTECT THE WATERFALL VILLAGE is
rated “T†for Teens and hit stores on May 22 with an MSRP of $12.98.
The NARUTO Uncut Box Set Vol. 3 features 3 DVDs, is rated “T+†for
Older Teens and hits stores nationwide on May 29 retailing for $49.98.
A special Limited Edition box set will also be released retailing for
$69.98 that features a NARUTO Sound Village Headband, Sound Village ID
bracelet and a collectible NARUTO Sound Village bag.

The never-before-released DVD of NARUTO THE LOST STORY — MISSION:
PROTECT THE WATERFALL VILLAGE offers a rarely seen self contained
adventure that takes place when Naruto and the others members of Team 7 arrive
at the Village Hidden in the Waterfall on an escort mission for
Shibuki, the young leader of the village. Shibuki is a coward, however, due to
circumstances surrounding his father’s death. Things seem peaceful
until Kakashi leaves on urgent business and the village is attacked by
Suien, a former Hidden Waterfall jonin, and his band of rogue ninja, who
are after the village treasure, Hero’s Water, which gives whoever
drinks it a dramatic, but temporary, increase in chakra. Now Naruto must
join forces with cowardly Shibuki and show him what it means to be a hero!
Screened only once at the SHONEN JUMPâ„¢ Festa convention in Tokyo in
2004, NARUTO THE LOST STORY — MISSION: PROTECT THE WATERFALL VILLAGE!
has never been released in Japan or North America until now.

The latest NARUTO Uncut Box Set edition picks up the unedited version
of the popular anime series as Naruto, Sasuke, and Sakura face their
deadliest challenge yet with the Chunin Exam. Deep in the Forest of Death,
they must battle rival ninjas to collect the scrolls of Heaven and
Earth. It’s no easy task, but is there an even darker force at work?
Something evil is afoot, and it’s after Sasuke!

NARUTO’s popularity has become a phenomenon across North America.
Named one of the Top 20 Anime properties for 2006 by retail industry
watchdog ICv2, the edited animated version of the NARUTO TV series
captivates millions of loyal fans each week on Cartoon Network’s Toonami block
of programming, while the T-rated manga series (also published by VIZ
Media) has become one of the best selling and most popular graphic
novels throughout North America, regularly placing in both Graphic Novel and
Overall General Fiction categories on noted literary sales rosters
including BookScan and the USA Today Top 150. In addition to the latest DVD
releases and the nationwide screening of the feature film, VIZ Media
has launched NARUTO NATIONâ„¢, a broad campaign to bring an unprecedented
increase in the frequency of publication of the popular manga series,
as well as some very exciting product offerings, in-store displays,
signage, and even special exclusive items that will be announced shortly.
For more information go to www.naruto.com.

“The boundless success of NARUTO is due largely to the depth and
great volume of the stories that have made the brand a success as a manga,
DVD, broadcast series and feature film,†says Liza Coppola, Sr. Vice
President, Marketing, VIZ Media. “NARUTO offers dynamic characters
with a well balanced mix of action, drama, and comedy and these have
resonated with fans of all ages. We are excited to offer the latest
installment of the unedited anime series in a specially packaged 3-DVD box set
as well as making available NARUTO The Lost Story, a rarely seen
feature that has never been released in Japan or North America until now.”

About VIZ Media, LLC
Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one
of the most comprehensive and innovative companies in the field of
manga (graphic novel) publishing, animation and entertainment licensing of
Japanese content. Owned by three of Japan’s largest creators and
licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and
Shogakukan Production Co., Ltd. (ShoPro Japan), VIZ Media is a leader in the
publishing and distribution of Japanese manga for English speaking
audiences in North America and a global licensor of Japanese manga and
animation. The company offers an integrated product line including,
magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, videos, DVDs,
audio soundtracks and develops and markets animated entertainment from
initial production, television placement and distribution, to merchandise
licensing and promotions for audiences and consumers of all ages.

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