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Press Release: Disney Channel Weekly Ratings Highlights for November 13-19, 2006

Weekly Ratings Highlights for November 13-19, 2006
Final National Ratings

DISNEY CHANNEL QUALIFIES AS BASIC CABLE’S NO. 1 NETWORK IN PRIME FOR THE 85TH CONSECUTIVE WEEK IN KIDS 6-11 AND THE 81ST IN TWEENS 9-14

FRIDAY’S PRIME AIRING OF ORIGINAL SERIES “HANNAH MONTANA” STANDS AS BASIC CABLE’S NO. 1 GENERAL ENTERTAINMENT PROGRAM FOR THE WEEK IN TOTAL VIEWERS

“HANNAH MONTANA’S” FRIDAY TELECAST QUALIFIES AS TV’S MOST-WATCHED TELECAST FOR THE WEEK IN KIDS 6-11 AND TWEENS 9-14

“THE SUITE LIFE OF ZACK & CODY” AND “HANNAH MONTANA” FINISH AS THE WEEK’S MOST-WATCHED SERIES ON ALL OF TELEVISION IN KIDS 6-11 AND TWEENS 9-14

SATURDAY’S BACK-TO-BACK “MICKEY MOUSE CLUBHOUSE” TELECASTS RATE AS TV’S MOST-WATCHED OF THE WEEK IN PRE-SCHOOL TARGETED DEMO KIDS 2-5

“MICKEY MOUSE CLUBHOUSE” “HANDY MANNY” AND “LITTLE EINSTEINS” DELIVER 4 OF THE WEEK’S TOP 5 MOST-WATCHED TELECASTS FOR THE WEEK IN KIDS 2-5

“MICKEY MOUSE CLUBHOUSE” RATES AS TV’S NO. 1 SERIES OF THE WEEK IN KEY KIDS 2-5 DEMOGRAPHIC

“LITTLE EINSTEINS” AND “HANDY MANNY” RATE AMONG THE WEEK’S TOP 10 MOST-WATCHED PROGRAMS IN KIDS 2-5

Disney Channel

* Disney Channel took home the basic cable Prime trophy for the 85th consecutive week in Kids 6-11 (1.01 million/4.2 rating) and for the 81st in Tweens 9-14 (886,000/3.6 rating).

* Friday’s “Hannah Montana” telecast (9:00-9:30 p.m.) stood as basic cable’s most-watched non-sports program for the week in Total Viewers (4.08 million).

* Friday’s “Hannah Montana” telecast (9:00-9:30 p.m.) finished as the week’s most-watched TV telecast (broadcast and basic cable) in Kids 6-11 (1.94 million/8.0 rating) and Tweens 9-14 (1.64 million/6.7 rating). Altogether, Disney Channel was home to 16 of the week’s Top 20 TV telecasts in Tweens 9-14, and 12 of the Top 20 in Kids 6-11.

* “The Suite Life of Zack & Cody” and “Hannah Montana” finished as the week’s most-watched series on all of television (broadcast and basic cable) in Kids 6-11 (1.24 million/5.1 rating; 1.20 million/4.9 rating, respectively) and Tweens 9-14 (1.11 million/4.5 rating; 1.03 million/4.2 rating, respectively).

* Saturday’s back-to-back “Mickey Mouse Clubhouse” airings finished as the week’s most-watched telecasts on all of television (broadcast and basic cable) in Kids 2-5 (1.13 million/9:00-9:25 a.m.; 1.09 million/9:30-10:00 a.m.). Along with “Handy Manny” (1.0 million/10:00-10:25 a.m.) and “Little Einsteins” (913,000/8:30-9:00 a.m.), Disney Channel was home to 4 of the week’s Top 5 most-watched TV programs in core Kids 2-5 demo.

* “Mickey Mouse Clubhouse” qualified as TV’s most-watched series (broadcast and basic cable) for the week in Kids 2-5 (738,000/4.7 rating). Combined with “Little Einsteins” (#5; 636,000/4.0 rating) and “Handy Manny” (#7, 627,000/4.0 rating), Disney Channel owned 3 of the week’s Top 10 TV series (broadcast and basic cable) in Kids 2-5.

[Source: Nielsen Media Research (Preliminary, Live + Same Day, 11/13/06-11/19/06). Ratings based on national rating unless otherwise noted]

— DISNEY CHANNEL —

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