LA Times on Sony's "Open Season" Risks
The Los Angeles Times examines Sony Pictures Entertainment’s upcoming CGI animated film Open Season (free registration required), and the significant gamble that the studio is taking on entering the increasingly crowded computer-animated movie market. Sony has committed to a four-movie deal, with Open Season being the first film to see screens. The entire article covers the path Sony took to create their studio and the talent attracted from Warner Brothers’ and DreamWorks’ animation studios.
Open Season debuts on September 29.