4Kids Names Kenneth Freda Vice President of Retail Development

4Kids Entertainment, Inc. has named Kenneth Freda as Vice President of Retail Development. In his new role, Freda will work with licensees and retailers in helping effectively position 4Kids’ brands as products that will maximize revenue for all partners.

Freda will report to Antoinette Reed, 4Kids’ Senior Vice President of Corporate Marketing.

[Source: 4Kids Entertainment]

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